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Useful Metrics for Assessing a Link Building Prospect: Don’t Follow Domain Authority or Google’s PageRank Stats Blindly – Conduct a Thorough Research Instead

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What Useful Info You Could Find in The Following Post:

  • Learn how to use metrics like PR and DA for prospect assessing
  • Learn PR and DA limitations
  • How to use PR to verify the trustworthiness of the DA score and vice versa
  • How to verify your prospect assessment with Majestic SEO
  • Understanding Majestic’s Trust Flow and Citation Flow

One of the major steps of a Link Building project is selecting the best opportunity for your website. Thus assessing the worth of the available prospects is a must if you are to successfully boost the online presence of your business.

Automating your Link Building Practices or How to Definitely Screw up Your Blogger Outreach

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“The point is not how we use a tool, but how it uses us.”

― Nick Joaquín, Culture and History


As technology advances in complexity and scope we are always trying to cut corners and outsource our tasks to the overwhelming variety of SEO tools available on the market. Guess what: Link Building and especially Guest Blogging is the one SEO process that you should definitely refrain from automating.

Guest blogging focuses on the personal approach and as such it does take time and detailed research. While it does require creativity and patience, it is a powerful tool towards building a quality backlink profile for your site. Inbound links are an important ranking factor, part of the search engines’ algorithm. Thus you should go for a strategy that brings long-term benefits. In the case of Guest Blogging this means investing your time in building mutually beneficial relationships with bloggers. And this is something no current tool can help you out with. Here are three common misconceptions about Guest Blogging that you should cross out from your agenda:

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