Archives

Category Archive for: ‘Local Search Ads’

The Reduced Google Places Local Search Results – Why?

6

A few days ago, Mike Blumenthal first noted that the Google Places results when performing local search have been reduced for a number of markets. Now, one could find 3-packs and 4-packs (I’ve never seen such before) even for major, very highly competitive search terms such as “Hotel San Francisco“, or “Restaurant New York“. What is the reason and the …

Read More

Yext – A Good Way to Make Your NAP Consistent

7

Update: 13 Dec 2011, 4PM EST: Howard Lerman (CEO of Yext) confirmed that an expansion in Europe and Australia is scheduled. However, according to him this would not happen before 2013. Today Yext launched their new enhanced PowerListings product – “Turbo”. That made me think it would be a good idea to write a small review about Yext in general …

Read More

Linking Google Places with AdWords

25

Yesterday I found an article in the AdWords Help files named “Link Google Places and AdWords“. This might have been around for some time, but it’s the first time I notice it. Here is the step-by-step explanation how to do that: 1. Sign in to your AdWords account at https://adwords.google.com 2. Click the Campaigns tab. 3. If you see the …

Read More

“Stay a Hippie” or Summary of Digital Marketing Ideas Presented on Webit Congress Sofia 2011

0

Hello bloggers, business owners and all web marketing curious people, here is the promised summary of interesting data from Webit Congress Sofia 2011 that took place on 26-27th October. Intuitively, digital marketing was the topic I was most interested in. I have tried, where possible, to extract the points and statistics that I found interesting and present them organized by …

Read More

Webit Congress 2011 Is On!

0

Yesterday was the first day of Webit Congress 2011. Today is the second. Tomorrow will be the.. no, that’s insane, if the congress continued for another day we would have something like 7k attendees rather than the 5k for the two days – the event is big enough as it is. So yes, Webit Congress 2011 boasts about 5200 attendees …

Read More

Google AdWords Express in 3 More Countries

4

Update: 04 Nov 2011, 5:00 PM EST: I tried digging as deep as possible and found the following information for the cities where AdWords Express is currently in trial (note that I quote directly what the Google rep provided): 1. The Netherlands; Rotterdam 2. Spain; 3 Cities 3. Japan; 11 Cities 4. Australia; Cities are not mentioned 5. New Zealand; …

Read More

Proximity As a Factor in Local Search Ads Ranking

0

Yesterday Google’s Mobile Ads Product Manager Surojit Chatterjee made an interesting announcement about innovations in the mobile search advertising context. A big portion of the news have to do with local search ads for mobile devices. The most important of these is the introduction of a new ads ranking factor: Proximity as a factor in mobile search ads ranking: The distance …

Read More
Optilocal, Ltd., Professional SEO&SEM | 415-800-4888 (USA) | | Sitemap