The Top-Rated Macon Web Design Company To Fuel Your Business Growth
“As an award-winning web design agency with over 15 years of experience, we are obsessed with one thing – helping businesses thrive in the digital world. We achieve this by crafting strategically designed websites that captivate audiences, convert visitors, and drive real revenue growth for our clients.
With a proven track record of over 500 custom website solutions delivered across every imaginable industry, our talented web development team leverages cutting-edge technology to bring your unique vision to life. From the local pizzeria to manufacturers with over 600 employees, we intrinsically understand diverse business needs and how to translate them into effective, results-driven online solutions.
Our core website design services include:
→ Beautiful and functional custom designs focused on your brand, offerings and target users
→ Intuitive information architecture and navigation strategically built to guide visitors
→ Designs meticulously refined for ideal desktop and mobile responsiveness
→ Copywriting and messaging aligned to establish authority and trust
→ Creative concepts brought to life with cutting-edge development
→ Ongoing Search Engine Optimization to maximize organic traffic and conversions
Partner with us to establish a strong digital presence aligned to your goals with a website that users and search engines love. Let’s connect today to explore if we’re the right fit to propel your business growth!”
“Really good. Mindflow Marketing has completely surpassed our expectations.”
How Our Professional Web Design Helps Your Business Capture More Leads?
Your website is often the first touchpoint between your business and potential new customers. Ensuring you have a professionally designed site provides key benefits:
Boosts Credibility and Trust
Our modern, mobile-friendly designs establish your authority and showcase why customers should choose you over competitors right from first glance. Don’t lose trust with a dated, DIY site – our sites impress from the onset.
Let our award-winning designers craft a website that builds authority and trust.
Mobile Responsiveness for Higher Conversions
Over 55% of web traffic now comes from mobile devices. So, if your site doesn’t adapt to smaller screens with responsive design, you miss those potential conversions. For instance, let’s suppose someone visits your non-mobile-friendly site on their phone and struggles to navigate or read content, they will simply hit the back button and go to a competitor’s site.
Our responsive web designs adapt seamlessly across all devices and screen sizes to remove friction and boost conversions.
Faster Load Times Reduce Bounce Rates
Research shows a 1-second delay in load times reduces conversions by 7%. Optimizing your website speed with efficient code and compressing files reduces abandonment.
Our expert web developers compress images and eliminate excess plugins. This increases page-loading speed in under 3 seconds, leading visitors experience the web design instead of quickly abandoning your site.
Intuitive Navigation Improves UX
We optimize on-page navigation to guide visitors to main website pages and reduce bounce rates. Intuitive menus ensure users easily self-navigate to contact, pricing or product pages. This drastically improves conversion rates over time. Optimized navigation is a top website feature for lead generation.
Integrated Lead Gen Forms
Our website designs incorporate strategic leads flows to nurture visitors towards conversion. Elements like scrolling CTAs, embedded inquiry forms, popups, and sticky bars allow capturing visitor info for sales nurturing when interest strikes. This transforms anonymous visitors into solid sales leads to quote or demo.
Don’t Lose Business to Competitors
Get Ready to Convert Visitors into Customers.
With over 20 years of experience, our SEO consultants wouldn’t just help you to dominate your competitors on search engines, but will also use our unique and proven SEO strategy to turn your website visitors into customers.
The OptiLocal Web Design Process
We don’t just whip up sites for aesthetic appeal alone. Our strategic design process focuses squarely on meeting your core business goals – like leads, sales, or customer retention. Let us make you go through the design process of a website project:
- Consultation to Note Down Goals
First, we pick your brain in detailed discussions to completely understand your target customer, products/services, business objectives, and success metrics. These goals become our North Star that guides all website design decisions.
- Competitor Analysis for Standout Appeal
Next, we conduct thorough audits of your competitors’ websites to spot tactical gaps, missed opportunities, or inferior user experiences on your website that are driving visitors away. Identifying these weaknesses shows where your site can better attract customers.
- Map Out User Journeys for Each Buyer Persona
Through your eyes, we trace detailed paths showing how different customer types engage with and move through your site – where they enter, stumble, or exit. This reveals improvement areas.
- Architect Information Architecture via Sitemaps
With the user journey insights, we sketch out your website maps showing how pages and content should be organized and prioritized – like a website blueprint tailored to your business.
- Design On-Brand Concepts Aligned with Messaging
Next our design wizards translate all we’ve learned into on-brand visual concepts – logos, layouts, and more that wow visitors. We’ll refine together until you love it.
- Develop and Rigorously Test Before Launch
Finally, our dev crew builds out the approved designs into a fully functioning, flawless website. And we test rigorously before launch to guarantee an excellent user experience.
Web Design Services We Offer
With over 15+ years of perfecting our craft, our talented in-house team seamlessly handles any custom website project – from start to finish. We offer the following web design Macon, GA services.
Completely Custom Web Design
We specialize in conceptualizing and creating 100% new made-to-order websites designed specifically for each client’s unique brand persona, offerings, goals and target audiences.
Our talented in-house team handles every facet required to bring your custom vision to life:
→ Crafting emotionally resonant messaging that connects with your customers
→ Stunning visual aesthetics including color schemes, layouts and more
→ Impactful photography and video production to engage visitors
→ Illustrations and iconography that align to your brand
→ Animation and motion design to guide visitors
→ Custom illustration and iconography
We handle everything from start to finish completely in-house!
Robust WordPress Development
For businesses seeking an easy-to-use content management system, we develop richly functional, secure, and lightning-fast custom WordPress websites. We enrich sites with tailor-made capabilities, design themes focused on conversion optimization, handle hosting and maintenance, and train your team.
Frictionless Ecommerce Stores
We specialize in building fully-featured online stores enabling you to directly sell products or services through your website. This includes:
→ Navigation tailored to enhance product browse/search
→ High-quality product image galleries and descriptions
→Third party software integration with payment processors like Stripe
→ Connections to shipping carriers like USPS and FedEx
→ Integration with platforms like Shopify or WooCommerce
→ Designs focused on conveying trust and security
The goal is to make selling through your ecommerce site extremely intuitive for customers while optimizing operational efficiency on the backend. We take care of all technical complexities so you can focus on providing an excellent shopper experience.
Whether launching a small online shop or a high-volume multinational storefront, our ecommerce web design experts have you covered end-to-end.
Targeted High-Converting Landing Pages
To run successful ad campaigns, we construct custom landing pages designed specifically to convert your campaign’s target personas. With precision-focused copy, highly relevant visuals, and clear calls to action, we drive conversions cost-effectively.
Website Redesigns and Refreshes
If your current website is outdated, not mobile-friendly, or isn’t accomplishing business goals, our team can completely rework on your site’s information architecture, visual branding, functionality, and platforms to meet contemporary needs.
Ongoing Support and Site Optimization
We provide extensive post-launch support including content changes, new functionality, fixes, expansions, and quarterly benchmark reporting against KPIs. We also offer managed hosting, maintenance, backups, and security.
Website Features We Can Integrate
Our talented development squad stays on the cutting edge of web capabilities to integrate into client sites – aimed squarely at generating more qualified leads and increasing conversions.
Strategic Lead Capture Forms
We embed intuitive contact forms, calls-to-action, exit intent popups, and other conversion elements across sites to capture visitor information like emails and inquiry details when interest strikes. This reduces reliance on generic phone/email contacts. Data flows into your CRM for prompt sales nurturing based on each lead’s actions and attributes.
Real-Time Live Chat
Install proactive chatbots or dedicate real human agents to answer visitor questions, self-qualifying leads, prompt appointment booking, and upsell site visitors. This drives higher conversions by reducing barriers to purchase with on-demand assistance. We help select solutions that meet your budget and capabilities.
Convenient Appointment Scheduling
Integrated self-service appointment calendar booking allows customers to easily schedule consultations, demos, sales meetings, and more on their own time 24/7. Customers appreciate booking flexibility vs email/phone tag. Backend connectivity to CRMs lines up scheduled meetings with assigned reps.
Higher Quality SEO Traffic
We optimize on-page elements such as page titles, headers, metadata descriptions, media attributes, internal linking, content organization, and profitable keywords. This improves organic rankings, so you attract more visitors from the search for your top services cost-free. Ongoing optimization aims for ranking #1.
Visibility via Social Media
Incorporate social media feeds natively into page designs allowing visitors to easily follow, interact with, and share your content out to their own networks. This expands reach and referral traffic from platforms like Facebook, Instagram, Twitter, and YouTube where your audience is highly active.
Email Marketing Integration
Connect your email platform like MailChimp, Constant Contact, or Klaviyo directly to site databases/CRMs for fine-tuned lead segmentation and sending targeted campaigns driving re-engagement. Personalize messaging based on each lead’s site behaviors and attributes for 5X higher conversion rates.
Deeper Insights via CRM Connectivity
Pipe all website behavioral data like page views, downloads, and content consumption directly into your CRM platform. This enriches each contact profile with intelligence sales can leverage for tailored 1:1 outreach prompt conversions via calls, email, or chat.
Flexible Payment Processing
Accept payments securely on-site via integration with preferred payment processors like Stripe, PayPal, and Square for optimized checkout conversion rates. Includes protections like SSL encryption, tokenization, and fraud analysis from partners like Sift Science.
Samples of Our Work
We have an extensive case study library documenting our custom solutions across many different business types and industries. A few highlights include:
- Pet Goods Ecommerce Store
Provided a 200% increase in monthly sales after redesign focused on enhanced UX, faster page speeds, and an integrated loyalty program. Read more.
- Dental Practice Redesign
Redesigned dated site with a modern look driving 113 new patient appointments booked online per month. Full case study.
- Law Firm Lead Gen Redesign
Site overhaul increased lawyer bios pageviews by 423% and contact form conversions by 135%. Details here.
Beyond the numbers, our 97% client retention rate over the last 5 years and raving testimonials validate that our tailored approach leads to customer success in meeting goals.
Service Pricing and Engagement Process
We offer tailored packages to meet business needs and budgets by site size and complexity. This provides clear deliverables and pricing upfront.
Small Business Sites – Starting $6,000
Usable for 5-page brochure sites. Have core essentials like contact forms, SEO, and security. Great for new sites.
Ecommerce Sites – Starting $12,000
Robust inventory management, multiple payment options, CRM, and speed optimizations. Scales with sales.
Enterprise Sites – Starting $25,000
Handle complex content architecture, high traffic volumes, integrations, and global reach. Heavyweight design and infrastructure.
- Monthly post-launch maintenance packages to keep sites optimized start at $250/mo.
Typical project engagement process:
- Concept Kickoff Call
- User Research & Analysis
- Information Architecture Creation
- Design Phase
- Development & Testing
- Launch & Post-Launch Support
We started OptiLocal in 2008 right here in Macon, GA when two University friends with technical backgrounds saw local businesses struggling to market themselves online. Fast forward 15+ years later, we’ve served over 500 satisfied Macon business clients by embracing core values of transparency, accountability, communication, education, and fostering long-term partnerships.
While started locally, our growth from client referrals often has us working with national/international clients seeking our expertise delivering measurable success online.
Reach out for a free consultation today to discuss your website goals and challenges. We’re confident we can craft a solution catered to your unique business needs.
Table of Contents
Ready to Jumpstart Your Business?
Contact Mindflow Marketing today at (404) 737-2636 for a free consultation on how our web design services can transform your business.