Local Citations & Your Business
How to Fix Citation Inconsistency
It is easier to avoid citation inconsistency if your business is new and has just started building citations from scratch. However, if your business information has been around for a while, correcting the mistakes could be complicated and time-consuming.
Before building new citations, a thorough audit of all of your citations across the web is advisable to gain a clear picture of your current citation health. Once the areas of concern have been spotted, citations that are inconsistent or duplicate can be cleaned up, leaving your business information in improved condition across the data sources.