{"id":39816,"date":"2023-05-02T19:48:42","date_gmt":"2023-05-02T19:48:42","guid":{"rendered":"https:\/\/optilocal.org\/?p=39816"},"modified":"2023-10-10T21:13:11","modified_gmt":"2023-10-10T21:13:11","slug":"roofing-online-reviews","status":"publish","type":"post","link":"https:\/\/optilocal.org\/roofing-online-reviews\/","title":{"rendered":"How Online Reviews Impact Your Roofing Business"},"content":{"rendered":"\n<p>In today&#8217;s digital age, understanding how online reviews impact your roofing business is crucial for success. With most potential customers researching online before making a purchase decision, these reviews can significantly influence your company&#8217;s reputation. This blog post will explore how online reviews affect your roofing business and provide valuable insights on managing them effectively. <\/p>\n\n\n\n<p>We&#8217;ll delve into the importance of maintaining a positive reputation by generating more positive reviews and handling negative ones professionally. <\/p>\n\n\n\n<p>You&#8217;ll also learn strategies to encourage satisfied customers to leave feedback and why buying fake reviews is never a good idea. Furthermore, we&#8217;ll discuss best practices for responding to both positive and negative feedback while offering tips on managing your online presence across different review sites and social media platforms. <\/p>\n\n\n\n<p>By implementing these strategies, you can ensure that your roofing business thrives in an increasingly competitive industry where customer opinions matter more than ever.<\/p>\n\n\n<style>.kb-image_7d1900-32.kb-image-is-ratio-size, .kb-image_7d1900-32 .kb-image-is-ratio-size{max-width:486px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image_7d1900-32.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image_7d1900-32 .kb-image-is-ratio-size{align-self:unset;}.kb-image_7d1900-32 figure{max-width:486px;}.kb-image_7d1900-32 .image-is-svg, .kb-image_7d1900-32 .image-is-svg img{width:100%;}.kb-image_7d1900-32 .kb-image-has-overlay:after{opacity:0.3;}.kb-image_7d1900-32 img.kb-img, .kb-image_7d1900-32 .kb-img img{border-top-left-radius:28px;border-top-right-radius:28px;border-bottom-right-radius:28px;border-bottom-left-radius:28px;box-shadow:0px 0px 14px 0px rgba(0, 0, 0, 0.2);filter:drop-shadow(0px 0px 14px rgba(0, 0, 0, 0.2));}<\/style>\n<div class=\"wp-block-kadence-image kb-image_7d1900-32\"><figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"493\" height=\"377\" src=\"https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-34.png\" alt=\"Roofing \" class=\"kb-img wp-image-39820\" title=\"\" srcset=\"https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-34.png 493w, https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-34-300x229.png 300w\" sizes=\"(max-width: 493px) 100vw, 493px\" \/><\/figure><\/div>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id_c0f0b9-3d .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);background-color:rgba(142,209,252,0.12);border-top:1px solid #0693e3;border-right:1px solid #0693e3;border-bottom:1px solid #0693e3;border-left:1px solid #0693e3;border-top-left-radius:28px;border-top-right-radius:28px;border-bottom-right-radius:28px;border-bottom-left-radius:28px;}.kb-table-of-content-nav.kb-table-of-content-id_c0f0b9-3d .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id_c0f0b9-3d .kb-table-of-contents-title{font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id_c0f0b9-3d .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:regular;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id_c0f0b9-3d .kb-toggle-icon-style-basiccircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id_c0f0b9-3d .kb-toggle-icon-style-basiccircle .kb-table-of-contents-icon-trigger:before, .kb-table-of-content-nav.kb-table-of-content-id_c0f0b9-3d .kb-toggle-icon-style-arrowcircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id_c0f0b9-3d .kb-toggle-icon-style-arrowcircle .kb-table-of-contents-icon-trigger:before, .kb-table-of-content-nav.kb-table-of-content-id_c0f0b9-3d .kb-toggle-icon-style-xclosecircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id_c0f0b9-3d .kb-toggle-icon-style-xclosecircle .kb-table-of-contents-icon-trigger:before{background-color:rgba(142,209,252,0.12);}@media all and (max-width: 1024px){.kb-table-of-content-nav.kb-table-of-content-id_c0f0b9-3d .kb-table-of-content-wrap{border-top:1px solid #0693e3;border-right:1px solid #0693e3;border-bottom:1px solid #0693e3;border-left:1px solid #0693e3;}}@media all and (max-width: 767px){.kb-table-of-content-nav.kb-table-of-content-id_c0f0b9-3d .kb-table-of-content-wrap{border-top:1px solid #0693e3;border-right:1px solid #0693e3;border-bottom:1px solid #0693e3;border-left:1px solid #0693e3;}}<\/style>\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading_61ea8f-70, .wp-block-kadence-advancedheading.kt-adv-heading_61ea8f-70[data-kb-block=\"kb-adv-heading_61ea8f-70\"]{text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_61ea8f-70 mark, .wp-block-kadence-advancedheading.kt-adv-heading_61ea8f-70[data-kb-block=\"kb-adv-heading_61ea8f-70\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading_61ea8f-70 wp-block-kadence-advancedheading has-vivid-cyan-blue-color has-text-color\" data-kb-block=\"kb-adv-heading_61ea8f-70\"><strong>The Impact of Online Reviews on Your Roofing Business<\/strong><\/h2>\n\n\n\n<p>Online reviews play a crucial role in shaping the perception and reputation of your roofing business. With <a href=\"https:\/\/www.brightlocal.com\/research\/local-consumer-review-survey\" target=\"_blank\" data-type=\"URL\" data-id=\"https:\/\/www.brightlocal.com\/research\/local-consumer-review-survey\" rel=\"noreferrer noopener nofollow\">80-90%<\/a> of roofing work beginning with an online search, maintaining a strong online presence is essential for success. In fact,\u00a0<a href=\"https:\/\/www.searchenginejournal.com\/online-review-statistics\/329701\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">49% of local customers<\/a>\u00a0trust reviews they read online as much as they\u2019d trust a recommendation from someone they know.\u00a0<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading_d29593-58, .wp-block-kadence-advancedheading.kt-adv-heading_d29593-58[data-kb-block=\"kb-adv-heading_d29593-58\"]{text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_d29593-58 mark, .wp-block-kadence-advancedheading.kt-adv-heading_d29593-58[data-kb-block=\"kb-adv-heading_d29593-58\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading_d29593-58 wp-block-kadence-advancedheading has-vivid-cyan-blue-color has-text-color\" data-kb-block=\"kb-adv-heading_d29593-58\"><strong>How to respond to positive reviews<\/strong><\/h2>\n\n\n\n<p>Positive reviews can significantly impact your roofing business by attracting potential customers and boosting conversion rates. According to a study by Northwestern University&#8217;s Spiegel Research Center, displaying five-star ratings can increase conversion rates by over 120%. These glowing testimonials help build trust among prospective clients, showcase your expertise as a professional roofer, and contribute to establishing a positive reputation within the local community.<\/p>\n\n\n<style>.kb-image_3daa30-5c.kb-image-is-ratio-size, .kb-image_3daa30-5c .kb-image-is-ratio-size{max-width:385px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image_3daa30-5c.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image_3daa30-5c .kb-image-is-ratio-size{align-self:unset;}.kb-image_3daa30-5c figure{max-width:385px;}.kb-image_3daa30-5c .image-is-svg, .kb-image_3daa30-5c .image-is-svg img{width:100%;}.kb-image_3daa30-5c .kb-image-has-overlay:after{opacity:0.3;}.kb-image_3daa30-5c img.kb-img, .kb-image_3daa30-5c .kb-img img{border-top-left-radius:28px;border-top-right-radius:28px;border-bottom-right-radius:28px;border-bottom-left-radius:28px;box-shadow:0px 0px 14px 0px rgba(0, 0, 0, 0.2);filter:drop-shadow(0px 0px 14px rgba(0, 0, 0, 0.2));}<\/style>\n<div class=\"wp-block-kadence-image kb-image_3daa30-5c\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"386\" height=\"191\" src=\"https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-32.png\" alt=\"respond positive reviews roofing business\" class=\"kb-img wp-image-39818\" title=\"\" srcset=\"https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-32.png 386w, https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-32-300x148.png 300w\" sizes=\"(max-width: 386px) 100vw, 386px\" \/><\/figure><\/div>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items_146387-37:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_146387-37 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:var(--global-kb-spacing-md, 2rem);}.wp-block-kadence-iconlist.kt-svg-icon-list-items_146387-37 ul.kt-svg-icon-list{grid-row-gap:10px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_146387-37 .kb-svg-icon-wrap{font-size:22px;color:#fcb900;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_146387-37 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items_146387-37 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}@media all and (max-width: 1024px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_146387-37 ul.kt-svg-icon-list{grid-row-gap:10px;}}@media all and (max-width: 767px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_146387-37 ul.kt-svg-icon-list{grid-row-gap:10px;}}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items_146387-37 kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\">\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_af9bd8-bd\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Potential Customers:<\/strong> A majority of people research online before making any purchase decision. When they come across numerous positive reviews about your roofing services, it increases their confidence in choosing you for their project.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_2e2a50-f3\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Digital Marketing:<\/strong> Having multiple favorable testimonials improves search engine result page rankings (SERP), which means more visibility for your business online.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_d4de75-a4\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Social Media Presence:<\/strong> Sharing happy customer experiences on social media sites like Facebook or Twitter helps spread word-of-mouth recommendations while increasing engagement with potential clients.<\/span><\/li>\n<\/ul><\/div>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading_c08712-5e, .wp-block-kadence-advancedheading.kt-adv-heading_c08712-5e[data-kb-block=\"kb-adv-heading_c08712-5e\"]{text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_c08712-5e mark, .wp-block-kadence-advancedheading.kt-adv-heading_c08712-5e[data-kb-block=\"kb-adv-heading_c08712-5e\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading_c08712-5e wp-block-kadence-advancedheading has-vivid-cyan-blue-color has-text-color\" data-kb-block=\"kb-adv-heading_c08712-5e\"><strong>How to manage negative reviews<\/strong><\/h2>\n\n\n\n<p>Negative reviews can have severe repercussions on both existing and future clientele if not addressed promptly and professionally. They may deter potential customers from choosing your roofing services, damage your online reputation, and ultimately affect revenue generation. However, it&#8217;s important to note that negative reviews can also serve as an opportunity for improvement.&nbsp;Be empathetic towards the reviewer&#8217;s concerns, apologize if necessary, and offer solutions or explanations that may help resolve their issue. Here are some tips on how to handle negative feedback effectively:<\/p>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items_a45eb1-8f:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_a45eb1-8f ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:var(--global-kb-spacing-md, 2rem);}.wp-block-kadence-iconlist.kt-svg-icon-list-items_a45eb1-8f ul.kt-svg-icon-list{grid-row-gap:10px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_a45eb1-8f .kb-svg-icon-wrap{font-size:22px;color:#fcb900;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_a45eb1-8f ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items_a45eb1-8f ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}@media all and (max-width: 1024px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_a45eb1-8f ul.kt-svg-icon-list{grid-row-gap:10px;}}@media all and (max-width: 767px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_a45eb1-8f ul.kt-svg-icon-list{grid-row-gap:10px;}}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items_a45eb1-8f kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\">\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_1d45b8-b9\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Be professional:<\/strong> Always be polite when addressing reviewers&#8217; concerns, even if they seem unreasonable or aggressive.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_910dab-bb\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Show empathy:<\/strong> Put yourself in the shoes of unhappy customers and try to understand their perspectives before crafting your response.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_3067a3-dc\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Offer solutions:<\/strong> If possible, provide specific steps you&#8217;ll take as a professional roofer to rectify any problems mentioned in the review.<\/span><\/li>\n<\/ul><\/div>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading_2523fe-a7, .wp-block-kadence-advancedheading.kt-adv-heading_2523fe-a7[data-kb-block=\"kb-adv-heading_2523fe-a7\"]{text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_2523fe-a7 mark, .wp-block-kadence-advancedheading.kt-adv-heading_2523fe-a7[data-kb-block=\"kb-adv-heading_2523fe-a7\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading_2523fe-a7 wp-block-kadence-advancedheading has-vivid-cyan-blue-color has-text-color\" data-kb-block=\"kb-adv-heading_2523fe-a7\"><strong>How to Ask for Reviews as a Roofer<\/strong><\/h2>\n\n\n\n<p>Asking for customer feedback shortly after completing their roof project helps generate more positive testimonials and provides valuable insights into areas needing improvement. Engaging with customers offline and staying active on social media platforms like Facebook are effective ways to encourage more reviews without risking potential online confrontations. <\/p>\n\n\n\n<p>To maximize the chances of receiving positive online reviews, it&#8217;s crucial to time your requests appropriately. The best time to ask clients for a review is immediately after you&#8217;ve completed their roofing services when they&#8217;re most likely satisfied with your work. Following up within a week or two of the service completion, either via email or phone call, is recommended to remind customers that they can leave their review if they haven&#8217;t already done so.<\/p>\n\n\n<style>.kb-image_f26f45-68.kb-image-is-ratio-size, .kb-image_f26f45-68 .kb-image-is-ratio-size{max-width:590px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image_f26f45-68.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image_f26f45-68 .kb-image-is-ratio-size{align-self:unset;}.kb-image_f26f45-68 figure{max-width:590px;}.kb-image_f26f45-68 .image-is-svg, .kb-image_f26f45-68 .image-is-svg img{width:100%;}.kb-image_f26f45-68 .kb-image-has-overlay:after{opacity:0.3;}.kb-image_f26f45-68 img.kb-img, .kb-image_f26f45-68 .kb-img img{border-top-left-radius:28px;border-top-right-radius:28px;border-bottom-right-radius:28px;border-bottom-left-radius:28px;box-shadow:0px 0px 14px 0px rgba(0, 0, 0, 0.2);filter:drop-shadow(0px 0px 14px rgba(0, 0, 0, 0.2));}<\/style>\n<div class=\"wp-block-kadence-image kb-image_f26f45-68\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"585\" height=\"383\" src=\"https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-35.png\" alt=\"Ask Reviews  Roofer\" class=\"kb-img wp-image-39821\" title=\"\" srcset=\"https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-35.png 585w, https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-35-300x196.png 300w\" sizes=\"(max-width: 585px) 100vw, 585px\" \/><\/figure><\/div>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items_74a674-64:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_74a674-64 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:var(--global-kb-spacing-md, 2rem);}.wp-block-kadence-iconlist.kt-svg-icon-list-items_74a674-64 ul.kt-svg-icon-list{grid-row-gap:10px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_74a674-64 .kb-svg-icon-wrap{font-size:22px;color:#fcb900;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_74a674-64 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items_74a674-64 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}@media all and (max-width: 1024px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_74a674-64 ul.kt-svg-icon-list{grid-row-gap:10px;}}@media all and (max-width: 767px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_74a674-64 ul.kt-svg-icon-list{grid-row-gap:10px;}}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items_74a674-64 kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\">\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_189c7a-6e\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Email:<\/strong> Send an email containing links to relevant review sites such as Google My Business, Yelp, or Facebook Business page where they can leave feedback.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_61e97c-9a\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>SMS:<\/strong> Text messages have higher open rates than emails; consider sending a short message asking clients politely if they could spare some time to write about their experience working with you.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_2b53ec-00\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>In-person request:<\/strong> As professional roofers, building rapport with homeowners during the project completion phase increases trust and makes them more inclined towards providing positive reviews later on when asked personally by you or one of your team members.<\/span><\/li>\n<\/ul><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#1. Stay active on Social Media to Encourage Feedback<\/strong><\/h3>\n\n\n\n<p>Maintaining an active presence on popular social media sites like Facebook, Twitter, Instagram, and LinkedIn allows potential customers to research online about local businesses offering roofing services to find you easily. Also, it serves as an excellent platform for encouraging existing clients to share their experiences with others. Here are some tips on how to use social media effectively:<\/p>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items_23fdb9-36:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_23fdb9-36 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:var(--global-kb-spacing-md, 2rem);}.wp-block-kadence-iconlist.kt-svg-icon-list-items_23fdb9-36 ul.kt-svg-icon-list{grid-row-gap:10px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_23fdb9-36 .kb-svg-icon-wrap{font-size:22px;color:#fcb900;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_23fdb9-36 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items_23fdb9-36 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}@media all and (max-width: 1024px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_23fdb9-36 ul.kt-svg-icon-list{grid-row-gap:10px;}}@media all and (max-width: 767px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_23fdb9-36 ul.kt-svg-icon-list{grid-row-gap:10px;}}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items_23fdb9-36 kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\">\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_c1ad1c-0c\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Share completed projects:<\/strong> Post before-and-after photos of your roofing projects, showcasing the quality workmanship and attention to detail that sets you apart from competitors.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_5e933f-6c\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Engage with followers:<\/strong> Respond promptly and professionally to comments or messages received on your business page, addressing potential clients&#8217; concerns while thanking those who leave positive feedback about their experience working with you.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_4df94f-8b\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Promote reviews:<\/strong> Share positive online reviews left by satisfied customers across various platforms like Google Reviews, Facebook Reviews, or Yelp. This reinforces trust among prospective homeowners researching local roofers and encourages more people who&#8217;ve had similar experiences in the past to come forward and write about them too.<\/span><\/li>\n<\/ul><\/div>\n\n\n\n<p>Here are some tips for staying active on social media:<\/p>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items_c951d1-ca:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_c951d1-ca ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:var(--global-kb-spacing-md, 2rem);}.wp-block-kadence-iconlist.kt-svg-icon-list-items_c951d1-ca ul.kt-svg-icon-list{grid-row-gap:10px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_c951d1-ca .kb-svg-icon-wrap{font-size:22px;color:#fcb900;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_c951d1-ca ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items_c951d1-ca ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}@media all and (max-width: 1024px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_c951d1-ca ul.kt-svg-icon-list{grid-row-gap:10px;}}@media all and (max-width: 767px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_c951d1-ca ul.kt-svg-icon-list{grid-row-gap:10px;}}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items_c951d1-ca kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\">\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_9de83f-6d\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Post regularly: Keep your audience engaged by sharing updates, promotions, or industry news.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_a4e2a1-14\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Respond to comments and messages: Engage with your followers by promptly answering questions and addressing concerns.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_e0a628-15\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Create visually appealing content: Share high-quality images of completed roofing projects that showcase your expertise in the field.<\/span><\/li>\n<\/ul><\/div>\n\n\n\n<p>In addition to these strategies, optimizing your online presence on various review platforms such as Google My Business, Yelp, HomeAdvisor, and Signpost is essential. By claiming and updating your business listing information across all relevant sites, you make it easier for potential clients researching online to find accurate details about your services while increasing the likelihood they&#8217;ll leave a positive review after working with you.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#2.<\/strong> <strong>Create a Business Card<\/strong><\/h3>\n\n\n\n<p>If your accounting system doesn&#8217;t allow add-on messaging or you&#8217;re still using handwritten invoices, you can opt for a straightforward business card requesting a review. You can give this to your customer along with their final paperwork. Include the following details on your business card:<\/p>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items_affe91-53:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_affe91-53 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:var(--global-kb-spacing-md, 2rem);}.wp-block-kadence-iconlist.kt-svg-icon-list-items_affe91-53 ul.kt-svg-icon-list{grid-row-gap:10px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_affe91-53 .kb-svg-icon-wrap{font-size:22px;color:#fcb900;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_affe91-53 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items_affe91-53 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}@media all and (max-width: 1024px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_affe91-53 ul.kt-svg-icon-list{grid-row-gap:10px;}}@media all and (max-width: 767px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_affe91-53 ul.kt-svg-icon-list{grid-row-gap:10px;}}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items_affe91-53 kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\">\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_e1640f-eb\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Your roofing company name and phone number<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_f45752-50\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Your business website URL and QR code<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_d9a49c-3d\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">A short reminder to customers to leave a review<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_a5d9e4-24\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Your company\u2019s social media handles<\/span><\/li>\n<\/ul><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#3.<\/strong> <strong>Follow-up After the Job<\/strong><\/h3>\n\n\n\n<p>It is recommended to follow up with your customer after the completion of the roofing project. You can consider checking in with them shortly after the job is done. This could be as simple as a call or email or as formal as a thank-you note. You will build your reputation as a professional roofer and create another opportunity to remind busy customers to take the time to share their feedback.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#4<\/strong>. <strong>Ask with Every Email<\/strong><\/h3>\n\n\n\n<p>Your email signature can be useful when communicating with customers through follow-up emails or periodic check-ins. Set your signature up with a link to your review page on your website or a link to your preferred platform for online reviews \u2014 this gentle reminder helps ping your customer every time you email them.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-null-font-size\"><strong>#5.<\/strong> <strong>Turning Unhappy Customers into Loyal Clients<\/strong><\/h3>\n\n\n\n<p>Negative reviews can be an opportunity for growth by turning dissatisfied customers into loyal clients who appreciate your responsiveness and dedication to providing excellent customer service. To achieve this transformation, consider implementing these strategies:<\/p>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items_c9a05e-30:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_c9a05e-30 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:var(--global-kb-spacing-md, 2rem);}.wp-block-kadence-iconlist.kt-svg-icon-list-items_c9a05e-30 ul.kt-svg-icon-list{grid-row-gap:10px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_c9a05e-30 .kb-svg-icon-wrap{font-size:22px;color:#fcb900;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_c9a05e-30 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items_c9a05e-30 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}@media all and (max-width: 1024px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_c9a05e-30 ul.kt-svg-icon-list{grid-row-gap:10px;}}@media all and (max-width: 767px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_c9a05e-30 ul.kt-svg-icon-list{grid-row-gap:10px;}}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items_c9a05e-30 kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\">\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_04fd08-30\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Contact them directly:&nbsp;<\/strong>If possible, reach out privately via email or phone call after responding publicly on review sites like Google Reviews or Facebook Business pages. This personal touch demonstrates genuine concern about their experience with your roofing services.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_b91803-24\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Listentotheirfeedback:&nbsp;<\/strong>Give unhappy customers the opportunity to voice their concerns and listen carefully to what they have to say. This will help you identify areas for improvement in your roofing business.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_56d0d1-0b\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Follow up:&nbsp;<\/strong>After addressing their issues, follow up with them periodically to ensure they remain satisfied with your services. This can lead not only to repeat business but also to positive word-of-mouth referrals from happy clients.<\/span><\/li>\n<\/ul><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>#6.<\/strong> <strong>Showing Appreciation for Happy Customers<\/strong><\/h3>\n\n\n\n<p>Taking the time to respond to <strong>positive reviews<\/strong> demonstrates that you value your customers&#8217; opinions and appreciate their support. Here are some tips on how to effectively show appreciation:<\/p>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items_d3d367-57:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_d3d367-57 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:var(--global-kb-spacing-md, 2rem);}.wp-block-kadence-iconlist.kt-svg-icon-list-items_d3d367-57 ul.kt-svg-icon-list{grid-row-gap:10px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_d3d367-57 .kb-svg-icon-wrap{font-size:22px;color:#fcb900;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_d3d367-57 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items_d3d367-57 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}@media all and (max-width: 1024px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_d3d367-57 ul.kt-svg-icon-list{grid-row-gap:10px;}}@media all and (max-width: 767px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_d3d367-57 ul.kt-svg-icon-list{grid-row-gap:10px;}}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items_d3d367-57 kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\">\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_3a4d04-7c\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Thank them personally:<\/strong> Address the reviewer by name if possible, making your response feel more genuine.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_13e7c3-e7\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Show enthusiasm:<\/strong> Use exclamation points and upbeat language when expressing gratitude.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_3fd550-08\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Mention specifics:<\/strong> Reference particular details from their review, showing that you read it thoroughly.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_432d8f-4b\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Promote sharing<\/strong><em>:<\/em> Encourage reviewers to share their experiences with friends or family members who may need roofing services in the future.<\/span><\/li>\n<\/ul><\/div>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading_129fc2-28, .wp-block-kadence-advancedheading.kt-adv-heading_129fc2-28[data-kb-block=\"kb-adv-heading_129fc2-28\"]{text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_129fc2-28 mark, .wp-block-kadence-advancedheading.kt-adv-heading_129fc2-28[data-kb-block=\"kb-adv-heading_129fc2-28\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading_129fc2-28 wp-block-kadence-advancedheading has-vivid-cyan-blue-color has-text-color\" data-kb-block=\"kb-adv-heading_129fc2-28\"><strong>How Your Roofing Business Can Generate a Bunch of Positive Online Reviews<\/strong><\/h2>\n\n\n\n<p>If you&#8217;re running a roofing business, it&#8217;s essential to have positive online reviews. They can help your potential clients make informed decisions about hiring your services and boost your online reputation. However, getting those reviews can be challenging.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Prompt Past Clients for Reviews<\/strong><\/h3>\n\n\n\n<p>The first step in generating more positive online reviews is asking for them from past clients. You can send an email requesting feedback or include a review link on your website where they can leave their thoughts about the products\/services that you offer. It&#8217;s important to ask for these reviews immediately after completing the job or resolving any issues because customers are more likely to provide feedback when the experience is fresh in their minds.<\/p>\n\n\n<style>.kb-image_97b33d-81.kb-image-is-ratio-size, .kb-image_97b33d-81 .kb-image-is-ratio-size{max-width:446px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image_97b33d-81.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image_97b33d-81 .kb-image-is-ratio-size{align-self:unset;}.kb-image_97b33d-81 figure{max-width:446px;}.kb-image_97b33d-81 .image-is-svg, .kb-image_97b33d-81 .image-is-svg img{width:100%;}.kb-image_97b33d-81 .kb-image-has-overlay:after{opacity:0.3;}.kb-image_97b33d-81 img.kb-img, .kb-image_97b33d-81 .kb-img img{border-top-left-radius:28px;border-top-right-radius:28px;border-bottom-right-radius:28px;border-bottom-left-radius:28px;box-shadow:0px 0px 14px 0px rgba(0, 0, 0, 0.2);filter:drop-shadow(0px 0px 14px rgba(0, 0, 0, 0.2));}<\/style>\n<div class=\"wp-block-kadence-image kb-image_97b33d-81\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"443\" height=\"316\" src=\"https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-31.png\" alt=\"Roofing Business Generate Positive Online Reviews\" class=\"kb-img wp-image-39817\" title=\"\" srcset=\"https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-31.png 443w, https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-31-300x214.png 300w\" sizes=\"(max-width: 443px) 100vw, 443px\" \/><\/figure><\/div>\n\n\n\n<p>You could also consider following up with satisfied customers via phone call or text message if you have their contact information available. Be sure to thank them again for choosing your roofing company and tell them how much their review would mean to you.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Incentivize Review Collection<\/strong><\/h3>\n\n\n\n<p>To encourage people to leave positive reviews, offer incentives such as free roof inspections or estimates in exchange for leaving feedback on specific platforms like Google My Business, Facebook Business Page, etc. This approach works best during the initial stages. Still, it should not be used regularly as this may attract fake reviewers, which will negatively affect on overall ratings of the business over time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Add Review Badges To Your Website<\/strong><\/h3>\n\n\n\n<p>Most directories offer badges that businesses can place on their websites. Hence, visitors know where they stand regarding customer satisfaction levels &#8211; try adding these badges onto pages related specifically to services\/products being reviewed by happy customers who left behind glowing testimonials! A great example might be including one right next-to pricing details so prospective buyers know what others think before making a purchase decision!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Create Marketing Materials That Encourage Reviews<\/strong><\/h3>\n\n\n\n<p>You can create marketing materials such as business cards, flyers, etc., encouraging people to leave positive online reviews of your services\/products. Include review links in these materials so that it&#8217;s easy for customers to provide feedback without searching around for where they should go!<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading_3a4668-72, .wp-block-kadence-advancedheading.kt-adv-heading_3a4668-72[data-kb-block=\"kb-adv-heading_3a4668-72\"]{text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_3a4668-72 mark, .wp-block-kadence-advancedheading.kt-adv-heading_3a4668-72[data-kb-block=\"kb-adv-heading_3a4668-72\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading_3a4668-72 wp-block-kadence-advancedheading has-vivid-cyan-blue-color has-text-color\" data-kb-block=\"kb-adv-heading_3a4668-72\"><strong>Why You Should Never Buy Fake Reviews<\/strong><\/h2>\n\n\n\n<p>Purchasing fake reviews may seem like a quick and easy way to boost your online reputation, but it can have serious consequences for your roofing business. This practice undermines the trust of potential customers who rely on authentic testimonials when purchasing. It also goes against the guidelines set by major review platforms such as Google and <a href=\"https:\/\/www.yelp-support.com\/article\/Yelp-s-Consumer-Alerts-program?l=en_US\" rel=\"nofollow noopener\" target=\"_blank\">Yelp<\/a>. This article will look at the potential pitfalls of buying fake reviews and explain why providing outstanding customer service is a better approach.<\/p>\n\n\n<style>.kb-image_b80ba7-82.kb-image-is-ratio-size, .kb-image_b80ba7-82 .kb-image-is-ratio-size{max-width:569px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image_b80ba7-82.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image_b80ba7-82 .kb-image-is-ratio-size{align-self:unset;}.kb-image_b80ba7-82 figure{max-width:569px;}.kb-image_b80ba7-82 .image-is-svg, .kb-image_b80ba7-82 .image-is-svg img{width:100%;}.kb-image_b80ba7-82 .kb-image-has-overlay:after{opacity:0.3;}.kb-image_b80ba7-82 img.kb-img, .kb-image_b80ba7-82 .kb-img img{border-top-left-radius:28px;border-top-right-radius:28px;border-bottom-right-radius:28px;border-bottom-left-radius:28px;box-shadow:0px 0px 14px 0px rgba(0, 0, 0, 0.2);filter:drop-shadow(0px 0px 14px rgba(0, 0, 0, 0.2));}<\/style>\n<div class=\"wp-block-kadence-image kb-image_b80ba7-82\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"564\" height=\"288\" src=\"https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-33.png\" alt=\"\" class=\"kb-img wp-image-39819\" title=\"\" srcset=\"https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-33.png 564w, https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/image-33-300x153.png 300w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>The Risks of Purchasing Fake Reviews<\/strong><\/h3>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items_0d288e-a5:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_0d288e-a5 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:var(--global-kb-spacing-md, 2rem);}.wp-block-kadence-iconlist.kt-svg-icon-list-items_0d288e-a5 ul.kt-svg-icon-list{grid-row-gap:10px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_0d288e-a5 .kb-svg-icon-wrap{font-size:22px;color:#fcb900;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_0d288e-a5 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items_0d288e-a5 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}@media all and (max-width: 1024px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_0d288e-a5 ul.kt-svg-icon-list{grid-row-gap:10px;}}@media all and (max-width: 767px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_0d288e-a5 ul.kt-svg-icon-list{grid-row-gap:10px;}}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items_0d288e-a5 kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\">\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_98f046-25\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Damaged credibility:<\/strong> Savvy consumers can often spot fake reviews easily, which could lead them to question the authenticity of all your positive feedback. It may be challenging to gain the trust of potential customers in a highly competitive environment if your reviews are found to be fabricated.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_4e86ce-c5\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Penalties from review platforms:<\/strong> Major review sites like Google and Yelp have strict policies against fraudulent practices such as purchasing or incentivizing false testimonials. If caught, your business listing could be flagged or removed entirely from these platforms &#8211; severely damaging your online presence.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_1b4f49-ae\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Negative SEO impact:<\/strong> Search engines are constantly improving their algorithms to detect unnatural patterns in user-generated content like reviews. Buying fake endorsements may result in lower search rankings for your website, making it harder for potential customers to find you organically through research online.<\/span><\/li>\n<\/ul><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Building Trust Through Authenticity<\/strong><\/h3>\n\n\n\n<p>Rather than resorting to dishonest tactics, focus on providing exceptional customer service and high-quality roofing services to generate genuine positive reviews. Here are some tips for fostering a strong online reputation:<\/p>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items_5e298d-ee:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_5e298d-ee ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:var(--global-kb-spacing-md, 2rem);}.wp-block-kadence-iconlist.kt-svg-icon-list-items_5e298d-ee ul.kt-svg-icon-list{grid-row-gap:10px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_5e298d-ee .kb-svg-icon-wrap{font-size:22px;color:#fcb900;}.wp-block-kadence-iconlist.kt-svg-icon-list-items_5e298d-ee ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items_5e298d-ee ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}@media all and (max-width: 1024px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_5e298d-ee ul.kt-svg-icon-list{grid-row-gap:10px;}}@media all and (max-width: 767px){.wp-block-kadence-iconlist.kt-svg-icon-list-items_5e298d-ee ul.kt-svg-icon-list{grid-row-gap:10px;}}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items_5e298d-ee kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\">\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_f5c79d-44\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Encourage satisfied customers to leave feedback:<\/strong> As mentioned earlier in this article, asking happy clients for their testimonials can help you collect more authentic positive reviews. Be sure to monitor your social media sites and other review platforms regularly so that you can respond promptly and professionally when they do.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_dec2dc-54\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Maintain open communication with clients:<\/strong> Keep the lines of communication open throughout the entire roofing project &#8211; from initial consultation to post-completion follow-up. This will not only ensure a smooth experience for your customers but also give them confidence in recommending your business online.<\/span><\/li>\n\n\n\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-_dc0b5f-64\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_chevronsRight kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><polyline points=\"13 17 18 12 13 7\"\/><polyline points=\"6 17 11 12 6 7\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>Showcase real-life success stories:<\/strong> Share case studies or before-and-after photos of completed projects on your website or social media channels as proof of the quality workmanship provided by your professional roofer team. These visual elements serve as powerful marketing materials that potential clients can trust.<\/span><\/li>\n<\/ul><\/div>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading_b09b39-3f, .wp-block-kadence-advancedheading.kt-adv-heading_b09b39-3f[data-kb-block=\"kb-adv-heading_b09b39-3f\"]{text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_b09b39-3f mark, .wp-block-kadence-advancedheading.kt-adv-heading_b09b39-3f[data-kb-block=\"kb-adv-heading_b09b39-3f\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading_b09b39-3f wp-block-kadence-advancedheading has-vivid-cyan-blue-color has-text-color\" data-kb-block=\"kb-adv-heading_b09b39-3f\"><strong>Frequently Asked Questions<\/strong><\/h2>\n\n\n<style>.kt-accordion-id_2a834e-88 .kt-accordion-panel-inner{border-top:1px solid #0693e3;border-right:1px solid #0693e3;border-bottom:1px solid #0693e3;border-left:1px solid #0693e3;border-top-left-radius:28px;border-top-right-radius:28px;border-bottom-right-radius:28px;border-bottom-left-radius:28px;background:#ffffff;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kt-accordion-id_2a834e-88 .wp-block-kadence-pane .kt-accordion-header-wrap .kt-blocks-accordion-header{border-top:0px solid #f2f2f2;border-right:0px solid #f2f2f2;border-bottom:0px solid #f2f2f2;border-left:0px solid #f2f2f2;border-top-left-radius:18px;border-top-right-radius:18px;border-bottom-right-radius:18px;border-bottom-left-radius:18px;background:rgba(252,185,0,0.26);color:#555555;padding-top:14px;padding-right:16px;padding-bottom:14px;padding-left:16px;}.kt-accordion-wrap.kt-accordion-id_2a834e-88 > .kt-accordion-inner-wrap > .kt-accordion-pane > .kt-accordion-header-wrap{margin-top:10px;}.single-content .wp-block-kadence-pane>h2:first-child,\n\t\t\t.single-content .wp-block-kadence-pane>h3:first-child,\n\t\t\t.single-content .wp-block-kadence-pane>h4:first-child,\n\t\t\t.single-content .wp-block-kadence-pane>h5:first-child,\n\t\t\t.single-content .wp-block-kadence-pane>h6:first-child{margin-top:10px;}.kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-icon-trigger:before{background:#555555;}.kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger{background:#555555;}.kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger:before{background:rgba(252,185,0,0.26);}.kt-accordion-id_2a834e-88 .kt-accordion-header-wrap .kt-blocks-accordion-header:hover, body:not(.hide-focus-outline) .kt-accordion-id_2a834e-88 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus{color:#000000;background:#fcb900;border-top-color:#eeeeee;border-top-style:solid;border-right-color:#eeeeee;border-right-style:solid;border-bottom-color:#eeeeee;border-bottom-style:solid;border-left-color:#eeeeee;border-left-style:solid;}.kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:before, body:not(.hide-focus-outline) .kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header:focus .kt-blocks-accordion-icon-trigger:after, body:not(.hide-focus-outline) .kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header:focus .kt-blocks-accordion-icon-trigger:before{background:#000000;}.kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger, body:not(.hide-focus-outline) .kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header:focus .kt-blocks-accordion-icon-trigger{background:#000000;}.kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:before, body:not(.hide-focus-outline) .kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header:focus .kt-blocks-accordion-icon-trigger:after, body:not(.hide-focus-outline) .kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header:focus .kt-blocks-accordion-icon-trigger:before{background:#fcb900;}.kt-accordion-id_2a834e-88 .kt-accordion-header-wrap .kt-blocks-accordion-header.kt-accordion-panel-active{color:#ffffff;background:#fcb900;border-top-color:#f3690e;border-top-style:solid;border-right-color:#f3690e;border-right-style:solid;border-bottom-color:#f3690e;border-bottom-style:solid;border-left-color:#f3690e;border-left-style:solid;}.kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:before{background:#ffffff;}.kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger{background:#ffffff;}.kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id_2a834e-88:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:before{background:#fcb900;}@media all and (max-width: 1024px){.kt-accordion-id_2a834e-88 .kt-accordion-panel-inner{border-top:1px solid #0693e3;border-right:1px solid #0693e3;border-bottom:1px solid #0693e3;border-left:1px solid #0693e3;}}@media all and (max-width: 1024px){.kt-accordion-id_2a834e-88 .wp-block-kadence-pane .kt-accordion-header-wrap .kt-blocks-accordion-header{border-top:0px solid #f2f2f2;border-right:0px solid #f2f2f2;border-bottom:0px solid #f2f2f2;border-left:0px solid #f2f2f2;}}@media all and (max-width: 1024px){.kt-accordion-id_2a834e-88 .kt-accordion-header-wrap .kt-blocks-accordion-header:hover, body:not(.hide-focus-outline) .kt-accordion-id_2a834e-88 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus{border-top-color:#eeeeee;border-top-style:solid;border-right-color:#eeeeee;border-right-style:solid;border-bottom-color:#eeeeee;border-bottom-style:solid;border-left-color:#eeeeee;border-left-style:solid;}}@media all and (max-width: 1024px){.kt-accordion-id_2a834e-88 .kt-accordion-header-wrap .kt-blocks-accordion-header.kt-accordion-panel-active{border-top-color:#f3690e;border-top-style:solid;border-right-color:#f3690e;border-right-style:solid;border-bottom-color:#f3690e;border-bottom-style:solid;border-left-color:#f3690e;border-left-style:solid;}}@media all and (max-width: 767px){.kt-accordion-id_2a834e-88 .kt-accordion-panel-inner{border-top:1px solid #0693e3;border-right:1px solid #0693e3;border-bottom:1px solid #0693e3;border-left:1px solid #0693e3;}.kt-accordion-id_2a834e-88 .wp-block-kadence-pane .kt-accordion-header-wrap .kt-blocks-accordion-header{border-top:0px solid #f2f2f2;border-right:0px solid #f2f2f2;border-bottom:0px solid #f2f2f2;border-left:0px solid #f2f2f2;}.kt-accordion-id_2a834e-88 .kt-accordion-header-wrap .kt-blocks-accordion-header:hover, body:not(.hide-focus-outline) .kt-accordion-id_2a834e-88 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus{border-top-color:#eeeeee;border-top-style:solid;border-right-color:#eeeeee;border-right-style:solid;border-bottom-color:#eeeeee;border-bottom-style:solid;border-left-color:#eeeeee;border-left-style:solid;}.kt-accordion-id_2a834e-88 .kt-accordion-header-wrap .kt-blocks-accordion-header.kt-accordion-panel-active{border-top-color:#f3690e;border-top-style:solid;border-right-color:#f3690e;border-right-style:solid;border-bottom-color:#f3690e;border-bottom-style:solid;border-left-color:#f3690e;border-left-style:solid;}}<\/style>\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-id_2a834e-88 kt-accordion-has-4-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-basic kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"none\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-1 kt-pane_9d30c1-7d\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>How do online reviews impact a business ?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Online reviews significantly influence a business&#8217;s reputation, customer trust, and search engine rankings. Positive reviews can boost sales and attract new customers, while negative ones may deter potential clients. They also provide valuable feedback for businesses to improve their products or services.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-2 kt-pane_9c60cb-2e\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>What is the impact of online reviews ?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>The impacts of online reviews include increased visibility on search engines, enhanced credibility among consumers, higher conversion rates from prospects to customers, and valuable insights into customer preferences and areas for improvement in your offerings.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-3 kt-pane_c08172-74\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>Why are reviews important for your business ?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Reviews are essential as they help build trust with potential customers by showcasing real experiences from previous clients. They also play a significant role in local SEO rankings, which helps increase your business&#8217;s visibility on search results pages. Additionally, they offer opportunities for businesses to engage with their audience by responding to feedback.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-4 kt-pane_a89ca1-b5\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>How can bad reviews affect the selling performance of an online shop ?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Bad reviews can negatively impact an online shop&#8217;s sales by damaging its reputation and lowering consumer confidence in the brand. Prospective buyers often rely on these evaluations when making purchasing decisions; hence unfavorable ratings might discourage them from choosing that particular store or product over competitors with better-reviewed options.<\/p>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading_5e534e-aa, .wp-block-kadence-advancedheading.kt-adv-heading_5e534e-aa[data-kb-block=\"kb-adv-heading_5e534e-aa\"]{text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_5e534e-aa mark, .wp-block-kadence-advancedheading.kt-adv-heading_5e534e-aa[data-kb-block=\"kb-adv-heading_5e534e-aa\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading_5e534e-aa wp-block-kadence-advancedheading has-vivid-cyan-blue-color has-text-color\" data-kb-block=\"kb-adv-heading_5e534e-aa\"><strong>Conclusion<\/strong><\/h2>\n\n\n\n<p>Overall, it is clear that online reviews have a significant impact on your roofing business. Positive ratings can advance your status and draw in new clients, while negative reviews may hurt your notoriety and keep away potential customers. It&#8217;s essential to actively manage and respond to all types of feedback to maintain a positive online presence.<\/p>\n\n\n\n<p>If you want to take control of your online reputation, consider working with Project&#8217;s team of digital marketing professionals. The Project&#8217;s team of digital marketing professionals can help local businesses build an impactful online presence through SEO, social media management, review generation, and more. Contact them today at <a href=\"https:\/\/optilocal.org\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Optilocal.org<\/strong><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In today&#8217;s digital age, understanding how online reviews impact your roofing business is crucial for success. With most potential customers researching online [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":39823,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_wp_stack_schedule":false,"footnotes":""},"categories":[54],"tags":[],"modified_by":null,"taxonomy_info":{"category":[{"value":54,"label":"Industries"}]},"featured_image_src_large":["https:\/\/optilocal.org\/wp-content\/uploads\/2023\/05\/1353389-1024x682.jpg",1000,666,true],"author_info":{"display_name":"OptiLocal","author_link":"https:\/\/optilocal.org\/about"},"comment_info":0,"category_info":[{"term_id":54,"name":"Industries","slug":"industries","term_group":0,"term_taxonomy_id":54,"taxonomy":"category","description":"","parent":0,"count":16,"filter":"raw","cat_ID":54,"category_count":16,"category_description":"","cat_name":"Industries","category_nicename":"industries","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/optilocal.org\/wp-json\/wp\/v2\/posts\/39816"}],"collection":[{"href":"https:\/\/optilocal.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/optilocal.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/optilocal.org\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/optilocal.org\/wp-json\/wp\/v2\/comments?post=39816"}],"version-history":[{"count":2,"href":"https:\/\/optilocal.org\/wp-json\/wp\/v2\/posts\/39816\/revisions"}],"predecessor-version":[{"id":39825,"href":"https:\/\/optilocal.org\/wp-json\/wp\/v2\/posts\/39816\/revisions\/39825"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/optilocal.org\/wp-json\/wp\/v2\/media\/39823"}],"wp:attachment":[{"href":"https:\/\/optilocal.org\/wp-json\/wp\/v2\/media?parent=39816"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/optilocal.org\/wp-json\/wp\/v2\/categories?post=39816"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/optilocal.org\/wp-json\/wp\/v2\/tags?post=39816"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}